Campaign
Our planned engagement for this day would be as follows:
- News bulletin article already published in 2025 launching Toothy mascot & WOHD after FDI in Shanghai to ADA members
- E-news stories:
- One month prior (approximately 20/02/26)
- One week prior (approximately 11/03/26)
- FDI Banner with have a call to action to ask ADA members to send in their Oral health promotion activities
- Social media posts
- One month prior - in line with e-news
- ADA Instagram stories:
- Poll 'Do you celebrate WOHD?' Yes/No
- Response box "What activities does your clinic do for WOHD"
- Text + image only call to action "Please send any photos/videos to marketing@ada.org.au of you and/or your clinic doing oral health promotion activities. Can be photos/videos of how you educate patients in the chair about good oral health or activities you have participated in the wider community to share these messages."
- One week prior
- Few days prior
- In clinic video by Oral Health Promoter shot & to be posted on WOHD "Today is WOHD etc...."
- Photos taken of ADA Board on with 'Happy Mouth Tool' Custom Poster | World Oral Health Day
Name of association/organization
Australian Dental Association
Name of activity(ies)
Monica Farrelly
Type of activity(ies)
Campaign
Social media campaign
-33.8217831, 151.1954508
Information
monica.farrelly@ada.org.au
14 Chandos St
St Leonards NSW 2065
Australia
The Australian Dental Association
